First Perception
Personal branding is important for students because their brand is how others perceive that person. It is their reputation, and that’s what’s perceived by anyone else around them.
Therefore, if their personal brand is their reputation that defines them, it would be extremely important to take pristine care of your brand to make sure that others perceive them in a positive way. “ 'I have a bigger future and can’t afford to damage my brand doing something stupid.' ” (Linne 2). This quote is an example from the book Brand Aid and how this person managed their brand nicely by refusing to do stupid stunts that could potentially taint their brand.
Everywhere in real life there is brand checking going on. When people apply for jobs, almost three-quarters of decision makers will search that person online before their scheduled meeting. This pre-check of the person is a little run through of their online brand. “This means the brand of the sales-people precedes them.” (Linne 5). What this quote means is that therefore they’re learning more about you as a person through your brand rather than from your actual face-to-face meeting because it’s the brand that they see first and this is the tool the decision makers will use to create a first impression of you. Not even for employees, but if you're applying for college as well, the administration is going to make checks of you as well to see whether they're impression of you is truly who you really are.
Also, it’s important to have good managing of your personal brand and to keep a hawk’s eye on your brand. “His brand was damaged in one night!” (Linne 10). This refers to a person in the book who the author had once thought would be a brilliant addition to his committee. However, after one monstrous dinner, the man ruined his entire reputation, and the author no longer saw him as a quite, witty man who produced good ideas at the right time. It only took one glass of liquor for his mood and personality to change, and it started the chain of events that ruined his brand forever. "It's been said that it takes years to become an overnight success. The same is true when it comes to establishing a personal brand." (Linne 43). This shows that just like trust, it requires a lot of maintenance and effort to maintain your brand, and by the example above, it only takes one false move to unravel all the hard work you've put into maintaining your brand, which is why it's important to always think about what you do and how that action may characterize you before actually doing it.
Uncovering Me
Throughout life, a person can be characterized by what accomplishments and achievements they have done. This can be used to determine faults, weaknesses, strengths, and skills that a specific person will have. Personally, I believe some skills that I have is my determination to push through a situation. It feels incredibly awful when you fail, and that's the motivation that drives me to accomplish anything, because nothing could be worse than the feeling of failure. I want to be able to look at the big picture to see what really needs to be done and whether I'm on top of it.
Education, family, and health are pretty even up top for my value list. Education is one of the most important traits for me because it literally determines your working future. Going somewhere for college and doing going or bad in high school can really affect where you'll be working. A person who slacked off in school will not get nearly as much of a paying job as a person who worked diligently in school.
My passions include being active, so this could mean playing sports like soccer, basketball, ping-pong, or badminton, and I really like playing games as well. It's my morale booster, and since I'm so passionate about it, this is what I fall back on when I just need to relax or go outside, because it clears my mind of all the stress and just lets me play freely.
The Path To The Future
All that I'm doing for the present is to secure my future. In five years, my scenario would be to get into one of my preferred selection of colleges, which includes draws from the highly selected Ivy League class, like Yale, Dartmouth, Harvard, and Princeton. I would like to make many new friends and advisors along the way, as well as maintaining a high standard of reputation and competing well in classes and getting involved in extracurriculars like clubs and sports. A great college education that can end in a degree and lead to a career in business is quite the dream path.
In ten years, my vision would be quite different from my other one. Hopefully, my hard work will help get me a good-paying decent job somewhere where I can make new friends with my co-workers and boss, or perhaps I might even be working for my dad's company back home. I would like to follow my parents' footsteps and get a job in the business industry, because that would mean I could learn a lot of valuable lessons from my parents. This would provide money for a lifestyle up north.
In order to achieve all of that, everything leads back to the present. Right now, I need to start getting on top of my work and focus of learning so that I can make sure my education is up to date so that I will be qualified to get into those top schools and earn my degree in order to get a well paying job. Also, I need to maintain a pedigree in my classes, maintain my reputation, and score high on standardized tests like the SAT and ACT, because grades always appear big to college administrations. I will also need to improve my social side because I will have to be social in college and not be afraid to make new friends, and I need to be daring enough to go look for jobs during college that I can do to pay for my education, and also so that it'll be good practice for me when I leave college to go search the real world for my jobs. However, it all starts back in the present where I need to maintain myself, improve my personality, and stay on top of my education and get good grades in order for my future to be exactly what I envision it'll be.
The Other Perspective
This is all about how you manage your brand. If someone asked me, "How do you want people (teachers, bosses, friends, family) to describe/know you?", the answer would be all about how I manage my personal brand. Obviously, everyone would want people to describe you as a nice, socially friendly, hard-working and achieving person, who has merit, dignity, and honesty. I would want my teachers specifically to say I'm hard working and on top of what I do, and that I'm a great student. I would want friends to say that I'm a good friend that you can definitely afford to spend time with, and I want my family to describe me as a lovable and honest person.
To be honest, I don't want to sound like I'm boasting, but I do honestly believe I've either achieved my goal or I'm extremely close to achieving my goal. I try to keep on top of schoolwork and to do good in school, that I have my dignity and that I can channel my efforts to achieve certain goals throughout life. However, I need to continue to maintain this pace throughout high-school in order to generate long-term success.
However, I believe I do need to improve my social personality because it will be a great skill later on in life, allowing me to talk to people and make new friends and meet interesting people. It will make me more socially attractive and not seem like the person who says nothing and just stays in a corner. I'm not saying that's what I am (and I definitely don't want to be that person), but I would like to jump a bit more into the fray because I just might find someone new that could become my friend. If I might accomplish this last piece to the puzzle, I just might become the dream person I wish to be.
Curtain Image Source Here
Personal branding is important for students because their brand is how others perceive that person. It is their reputation, and that’s what’s perceived by anyone else around them.
Therefore, if their personal brand is their reputation that defines them, it would be extremely important to take pristine care of your brand to make sure that others perceive them in a positive way. “ 'I have a bigger future and can’t afford to damage my brand doing something stupid.' ” (Linne 2). This quote is an example from the book Brand Aid and how this person managed their brand nicely by refusing to do stupid stunts that could potentially taint their brand.
Everywhere in real life there is brand checking going on. When people apply for jobs, almost three-quarters of decision makers will search that person online before their scheduled meeting. This pre-check of the person is a little run through of their online brand. “This means the brand of the sales-people precedes them.” (Linne 5). What this quote means is that therefore they’re learning more about you as a person through your brand rather than from your actual face-to-face meeting because it’s the brand that they see first and this is the tool the decision makers will use to create a first impression of you. Not even for employees, but if you're applying for college as well, the administration is going to make checks of you as well to see whether they're impression of you is truly who you really are.
Also, it’s important to have good managing of your personal brand and to keep a hawk’s eye on your brand. “His brand was damaged in one night!” (Linne 10). This refers to a person in the book who the author had once thought would be a brilliant addition to his committee. However, after one monstrous dinner, the man ruined his entire reputation, and the author no longer saw him as a quite, witty man who produced good ideas at the right time. It only took one glass of liquor for his mood and personality to change, and it started the chain of events that ruined his brand forever. "It's been said that it takes years to become an overnight success. The same is true when it comes to establishing a personal brand." (Linne 43). This shows that just like trust, it requires a lot of maintenance and effort to maintain your brand, and by the example above, it only takes one false move to unravel all the hard work you've put into maintaining your brand, which is why it's important to always think about what you do and how that action may characterize you before actually doing it.
Uncovering Me
Throughout life, a person can be characterized by what accomplishments and achievements they have done. This can be used to determine faults, weaknesses, strengths, and skills that a specific person will have. Personally, I believe some skills that I have is my determination to push through a situation. It feels incredibly awful when you fail, and that's the motivation that drives me to accomplish anything, because nothing could be worse than the feeling of failure. I want to be able to look at the big picture to see what really needs to be done and whether I'm on top of it.
Education, family, and health are pretty even up top for my value list. Education is one of the most important traits for me because it literally determines your working future. Going somewhere for college and doing going or bad in high school can really affect where you'll be working. A person who slacked off in school will not get nearly as much of a paying job as a person who worked diligently in school.
My passions include being active, so this could mean playing sports like soccer, basketball, ping-pong, or badminton, and I really like playing games as well. It's my morale booster, and since I'm so passionate about it, this is what I fall back on when I just need to relax or go outside, because it clears my mind of all the stress and just lets me play freely.
The Path To The Future
All that I'm doing for the present is to secure my future. In five years, my scenario would be to get into one of my preferred selection of colleges, which includes draws from the highly selected Ivy League class, like Yale, Dartmouth, Harvard, and Princeton. I would like to make many new friends and advisors along the way, as well as maintaining a high standard of reputation and competing well in classes and getting involved in extracurriculars like clubs and sports. A great college education that can end in a degree and lead to a career in business is quite the dream path.
In ten years, my vision would be quite different from my other one. Hopefully, my hard work will help get me a good-paying decent job somewhere where I can make new friends with my co-workers and boss, or perhaps I might even be working for my dad's company back home. I would like to follow my parents' footsteps and get a job in the business industry, because that would mean I could learn a lot of valuable lessons from my parents. This would provide money for a lifestyle up north.
In order to achieve all of that, everything leads back to the present. Right now, I need to start getting on top of my work and focus of learning so that I can make sure my education is up to date so that I will be qualified to get into those top schools and earn my degree in order to get a well paying job. Also, I need to maintain a pedigree in my classes, maintain my reputation, and score high on standardized tests like the SAT and ACT, because grades always appear big to college administrations. I will also need to improve my social side because I will have to be social in college and not be afraid to make new friends, and I need to be daring enough to go look for jobs during college that I can do to pay for my education, and also so that it'll be good practice for me when I leave college to go search the real world for my jobs. However, it all starts back in the present where I need to maintain myself, improve my personality, and stay on top of my education and get good grades in order for my future to be exactly what I envision it'll be.
The Other Perspective
This is all about how you manage your brand. If someone asked me, "How do you want people (teachers, bosses, friends, family) to describe/know you?", the answer would be all about how I manage my personal brand. Obviously, everyone would want people to describe you as a nice, socially friendly, hard-working and achieving person, who has merit, dignity, and honesty. I would want my teachers specifically to say I'm hard working and on top of what I do, and that I'm a great student. I would want friends to say that I'm a good friend that you can definitely afford to spend time with, and I want my family to describe me as a lovable and honest person.
To be honest, I don't want to sound like I'm boasting, but I do honestly believe I've either achieved my goal or I'm extremely close to achieving my goal. I try to keep on top of schoolwork and to do good in school, that I have my dignity and that I can channel my efforts to achieve certain goals throughout life. However, I need to continue to maintain this pace throughout high-school in order to generate long-term success.
However, I believe I do need to improve my social personality because it will be a great skill later on in life, allowing me to talk to people and make new friends and meet interesting people. It will make me more socially attractive and not seem like the person who says nothing and just stays in a corner. I'm not saying that's what I am (and I definitely don't want to be that person), but I would like to jump a bit more into the fray because I just might find someone new that could become my friend. If I might accomplish this last piece to the puzzle, I just might become the dream person I wish to be.
Curtain Image Source Here